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Awkward moments pop up more often than we’d like—at networking events, social gatherings, even while waiting for a table at a restaurant.  That uncomfortable silence between you and a stranger? It doesn’t have to stay that way. If striking up a conversation isn’t second nature to you, here’s a simple method to ease the tension, […]

Congratulations on becoming a published author. How thrilling to share your message with the world! While all this optimism is inspiring, it may do you well to take a minute to ponder exactly how your book will find its way into someone’s search results in the first place. Afterall, promotion is essential to a book

A headshot is a tightly cropped portrait that typically only includes the head and shoulders. The subject’s face is the primary focus. Unlike a passport your professional image is more than a cropped face shot or quick snapshot. It is something that makes an immediate impression. Your professional headshot should look like you on a

I was gifted with loads of talent and an incredible brain. I’m not bragging, it’s just a proven fact. It’s also a blessing and a curse and something that has stopped mi from living my life of purpose since I was 18 years old. I graduated high school in the top 25% of my class

You see them all the time, the ads that say “logo design, $49” and so forth. But is that the best route to create your brand’s image? Your logo is the visual identity of your business It is your visual identity that separates you from your competitors and allows you to build long-lasting customer relationships. 

What exactly is a media kit?   A media kit, also called a press kit, is a packet full of marketing materials and information that promotes a person or business. Media kits are an excellent way to introduce your brand to people unfamiliar with it, such as influencers, event attendees, journalists, or prospective clients. Some

Getting tasks done.. like a Superhero Have you ever had those moments when you accomplish so much you feel like a superhero when you’re finished? If you’re like mi, you get so excited because they are few and far between moments. Mostly because my schedule is usually so packed full of stuff to achieve that

START WITH A  GREAT HEADLINE:  setting up your press release for success starts with your headline. You only have one line to work with, which can seem scary, but consider diction carefully to make your headline captivating. Use action verbs, clear, understandable language, and keep your headline simple and short. ASK YOURSELF: What is the